Hourly fee: $40/hour
- Search Engine
- Search Engine
- Register with Link
Directories and Company Directories
- Establish reciprocal
Search Engine Optimization (SEO) is the science of
enabling your Web page(s) to achieve top rankings in search engine searches.
NetResult Web Marketing can find the top-ranking keywords for your site and
incorporate them into your Web page(s), enabling you to get top-rankings in
searches. Get an advantage over your competition with the SEO Popular
Keyword Service offered from NetResult Web Marketing.
NetResult Web Marketing
incorporates the following search engine optimization techniques into Web pages
it constructs, enabling your Web site to produce high ranking search results
from search engines. This involves:
- META tag
- META tag
- Other appropriate META
- TITLE tag text and
- Page content designed
for easy search engine indexing.
- Links constructed to
enable search engine spiders to continue throughout your site.
A five hour minimum
marketing procedure will propogate your Web site throughout the Internet, using
the following options:
Directories: Link Directories are Web sites with directories of links to
related Web sites. There are Link Directories to a variety of
subjectshealth, real estate, technology, etc.and NetResult Web
Marketing can place your link on Link Directories related to your
- Search Engine
Registration: NetResult Web Marketing will register your Web site by hand
to get your URL placed with the most popular search engines: Alta Vista, About,
AOL Search, AskJeeves, Direct Hit, Excite, FAST Search, Google, HotBot,
LookSmart, Lycos, MSN Search, Netscape Search, Open Directory, and
- Search engines
continue to change their policies and network alliances. In 2003, Yahoo!
purchased Overture, which had recently acquired FAST (a Norwegian search
company operating AllTheWeb.com) and AltaVista crawlers; Yahoo! also purchased
Inktomi, a major database used by several search engines. This gives Yahoo!
control of Overture, FAST, AltaVista and Inktomi. In 2004, Yahoo! discontinued
using Google for providing search results.
- Most of the above
sites now require registration fees to guarantee inclusion into their database,
or that they will even review your site. The fees are as follows:
- Yahoo!: A $299 annual, non-refundable fee is
required for business sites. Yahoo! Express will review your site within 7
business days. Yahoo! Express does not guarantee a listing in the Yahoo!
directory, nor does it guarantee the type of placement or description an
accepted site will receive. They only guarantee they will consider your
site for inclusion.
- The Open Directory:The Open Directory Project is a
human-operated directory which is also a data source for popular search engines
such as Google, AOL Search, Netscape Search, Alta Vista, HotBot, Lycos
and hundreds of others. This is a no-registration fee channel to get into
several of the most popular search engines.
- Business Network reaches more than 30 million unique
users a month. This network of partners includes: the Wall Street Journal
Online, About.com, Promo Magazine, Medical Meetings, FinancialTimes, AgriClick,
DeltaFarmPress, AutoWorld, ElectronicBusiness, UtilityBusiness, CBS
MarketWatch, HomeCare, WorkLife, Manufacturing.net, BusinessWeek,
ElectronicMusician, OnStage, Clubindustry, National Real Estate Investor,
CatalogAge, and many others.
- Having a $199
Standard Listings annual fee, your Web site is reviewed within 5 business days,
and allows you up to 5 links listed. With Standard Listings, your listing
appears alphabetically in search results; and is NOT shared in the partner
network; and there are no reports with Standard Listings.
- Get top
placement with Featured Listings. Featured Listing uses a Cost-Per-Click
program where you pay only for the traffic you receive (if someone clicks on
your URL in the search result). No $199 annual, but there is a 40 cent minimum
per click cost. With Featured Listings you also receive custom reports on your
click performance; and ARE included with all partners in this
- Register your Web site
with additional search sites. There are search engines in the U.S. and other
countries which may be of value in having your Web site listed.
- Locate search engines
that are focused on your area of interest, and have your site registered with
them. Like Qango-Auto World for automotive sites, Aviation Search Engine for
aviation and aerospace sites, DermGuide for skin health sites, BizWeb for
business sites, etc.
For more information on
Internet Marketing, see the Marketing
section of this site, containing a four page document explaining Internet
Marketing. The Marketing section gives a brief history of the Internet, along
with presenting the major elements involved in using the World Wide
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